A Higher Power for Hair: The New St. Louis Says Collection

The gates to hair heaven swung open last week as St. Louis Says gathered friends, founders, and beauty believers to celebrate the divine arrival of our newest haircare revelations. Held at Lottie in the new Eve Hotel, Redfern, the exclusive lunch event marked the official unveiling of our most transformative collection to date: a celestial line-up crafted for modern rituals, eternal results, and the most blessed of strands.

Guests arrived in glowing spirits and were greeted with a Yuzu spritz and Paloma cocktail, before being seated to a curated Mexican menu. The room buzzed with excitement (and good hair days) as models showcased freshly washed and styled tresses.

Co-founders Adrian Mezzina and Tim Persley shared the heart behind the range: "the idea that everyone deserves great hair - without compromising their health, values,
or wallet.”

Proudly Australian-made, St. Louis Says has opened its own state-of-the-art production facility on the Sunshine Coast. Our much-loved Moisture Repair and Volumising ranges have received an upgrade, refined with even more nourishing ingredients.

This divine expansion of our high-performance, Australian-made range also includes three brand new formulas, each created to target specific hair concerns with purpose and purity. Every product is vegan, cruelty-free, SLS-free, paraben free, and guilt-free.

Scalp Salvation Anti-Dandruff Duo:
A cleansing confession for flaky scalps, this soothing pair calls upon Salicylic Acid, Piroctone Olamine, and Aloe Vera to banish buildup without stripping your crown of its natural glory.

Eternal Boost Advanced Stimulating Duo:
Resurrect thinning hair with this growth-forward duo infused with Procapil, Rosemary, and Amaranth Extracts. Designed to breathe new life into tired follicles, it’s a holy water for the hairline.

Resurrection Repair Hair Treatment Mask:
For strands that have seen sin, this ultra-rich mask brings salvation. With Quinoa Seed Extract, Argan Oil, and Kakadu Plum, it restores even the most damaged locks back to their radiant, righteous selves.

Handcrafted at our new production facility on the Sunshine Coast, St. Louis Says transforms daily routines into sacred rituals. Minimalist in design, elevated in experience, and divine in performance, every product is a prayer answered for hair.

St. Louis Says: This Is Haircare Worth Praising.